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How to Use?

  1. Duplicate this file to your own Notion environment using the duplicate icon in the top right corner
  2. Collect all of the findings from your research into the Problem Space, for each of its components.
  3. Summarise your findings in the Problem Statement. </aside>

0. Problem Statement


Problem Statement

[Ideal Customer Profile] who are trying to [JTBD] struggle with [core problem(s)], leading to [pain 1, pain 2, pain, …], caused by [root cause], despite currently [current solution(s)]. This is costing businesses [problem size].

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The databases below are linked to each other

What does that mean? Any column starting with an ↗️ arrow, gets its content from one of the other tables. The items in that column can only be edited in the original table. Using it differently may cause it to break.

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1. Stakeholder Mapping


Stakeholder Database

2. Jobs-to-be-Done (JTBD) Breakdown


JTBD Database